Lead generation: what is it, importance and how to generate more
Do you need to sell more in your company? then you need to focus on lead generation for the sales team. If you ask the marketing and sales managers of any company what is their main objective? most will answer you: Sell more Generate more quality leads Increase sales of X product Close new business etc. And why not? We all want more sales, every week, every month and every year, but the golden question is how are they going to achieve it? then things get a lot better. Lead generation is the next step in the methodology of inbound marketing to sell more. business loan leads are that ingredient with which marketing and sales prepare that commercial banquet to end the quarter with excellent results in terms of sales. What is lead generation? Lead generation is a process carried out by the marketing team through different actions with the aim of converting the visitors of a website into a record of a contact base called a "lead". Before getting into the lead generation proces